The next Reebok Pump 25 collaboration is a treat for sneakerheads. Louisiana's Sneaker Politics is the latest premier retailer to give the vintage hoops shoe a unique makeover.
The collaboration takes inspiration from Borden's Ice Cream, a Louisiana-based ice cream parlor that has been in business since the 1940s. The Pump 25 features a creamy suede upper with perforated details, light blue accents for a nice pop of color, and a striking red outsole. Rounding out the collaboration is "Sneaker" and "Politics" etched on the heel tab of each shoe and "Last of a Dying Breed" on the tongue, referencing the fact that there's only one Borden's Ice Cream location remaining.
Help yourself to a double scoop when the sneakers drop this Friday, October 24, via Sneaker Politics. The global release through select Reebok stockists will immediately follow on October 25. Box price is $240.
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[via Sneaker Politics]
