Scoop NYC and Pantone cut the ribbon on a collaborative pop-up in Manhattan's Meatpacking District last week.
The color authorities at Pantone have set up shop at Scoop's concept store on the corner of Washington and 14th Street to debut the Colorwear Collection - a line of sportswear-inspired basics in a range of individual, rich colorways.
The Colorwear Collection, which first launched as a men's swimwear line, features nylon bombers, polos with Pantone's signature chameleon emblem, block-color t-shirts and shorts. All pieces in the shop are organized according to the 12 colors offered in the line, making it easy for you to build a hue-based 'fit (think all white, here).
The pop-up will be open until the end of February. Check out photos of the interior above, then visit 875 Washington Street in New York City to see it firsthand.
[via Pantone]