The Kanye West feature in T Magazine was full of many priceless gems; but there was one part in particular that really grabbed our attention—and it wasn’t something ‘Ye had said, it was something he was wearing.
In a supplementary behind-the-scenes video, Kanye is shown rocking a dope graphic sweatshirt that automatically had us drooling.
The joint was made by Sang Bleu, a streetwear brand founded by Maxime Buchi, a Swiss artist who also gave Kanye his North West and Donda West birthday tattoos earlier this year.
In 2005, Buchi launched Sang Bleu as a publication that focused on independent art and fashion. Over the years, the project evolved into a tattoo shop/gallery as well as an up-and-coming clothing brand that specialized in streetwear staples.
Items ranging from tees to sweatshirts to beanies feature bold typography and geometric graphics created by Buchi. It’s an aesthetic that is simultaneously bold and simple, due to its black-and-white color scheme, and is right in line with Kanye’s signature style.
You can check out the sweatshirt Kanye was wearing below. To cop the piece, as well as other Buchi items, head to Sang Bleu’s website.
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[via Four-Pins]
